SmartAdd Exceeding 100k Subscribers in Bulgaria

SmartAdd, the innovative media channel which premiered in Bulgaria beginning of April this year, has reached more than 100,000 subscribers for its first 3 months in operation. The respective mobile application available for download at Google Play Store has been featured #3 Top app on BG Google Play.

The pilot project is running in partnership with A1 Bulgaria – subsidiary of A1 Telekom Austria Group owned by America Movil. The other two telecom operators in Bulgaria are in the pipeline and will join shortly.