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    In this section, our marketing team provides you with the highlights of their daily research on current topics that keep marketers excited, by extracting the essence of hundreds of pages of reports and data into easily digestible bites. Follow and enjoy them fresh, one bite at a time, or binge-read for a quick energy boost.

    MARKETING BITES

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    MARKETING BITES0

    Creative/Platform Fit or How to Make the Best Out of Your Ads

    @0s1R1sisRiS3n24/11/2023

    Curiosity – Your Secret Marketing Tool 

    @0s1R1sisRiS3n10/11/2023

    Forget the Shiny and New! Strong Ads Can Maintain Their Success, Studies Suggest

    @0s1R1sisRiS3n27/10/2023

    5 Ways to Move the Needle Towards Innovative Marketing Communication

    @0s1R1sisRiS3n13/10/2023

    Putting People First: Human-Centric Marketing Changes the Game

    @0s1R1sisRiS3n29/09/2023

    How to Supercharge Your Ad Campaigns: Take These 5 Steps to Find Out

    @0s1R1sisRiS3n15/09/2023

    Attention and Brand Outcomes: The Longer People Engage with Ads, the More Impactful the Results, Study Reveals

    @0s1R1sisRiS3n01/09/2023

    Refreshing Your Brand Strategy: Kantar’s Balanced Take on Modern Marketing Dilemmas (Part II)

    @0s1R1sisRiS3n11/08/2023

    Refreshing Your Brand Strategy: Kantar’s Balanced Take on Modern Marketing Dilemmas (Part I)

    @0s1R1sisRiS3n28/07/2023

    Markets are Down but Ad Consumption Isn’t: Ad Engagement Actually Cheaper to Get in 2023 than Pre-Recession 2022, Report Suggests

    @0s1R1sisRiS3n13/07/2023

    How to Future-Proof Consumer Loyalty? Invest in Brand Equity!

    @0s1R1sisRiS3n30/06/2023