Main brands embracing SmartAdd in their communication strategy Coca-Cola Heineken Ferrero Samsung Huawei Philips Sony Tefal MasterCard Unicredit Bulbank Allianz Shell OMV Volkswagen Sanofi Boiron GSK BAT foodpanda KFC Lipton Mondelēz Nestle Olper’s Oreo Samsung Sooper Tapal Tea Unilever Vuse Xiaomi